Partially related to Equity.
I am a big fan of the Olympics, and the winter Olympics in particular. (As my birth country of Sweden is quite competitive in the winter games.)
But even from a cultural aspect, what I really enjoy about the Olympics is that it is the only time sports coverage come anywhere close to depicting sport in something that resembles gender equality. Typically in prime time sports coverage is 97% mens sports / 3% womens sports. During the olympics, it’s gets nudged up a bit closer towards 50/50.
One reflection of this that it still very odd to me. Roughly 30 hours ago, the US womens hockey team beat Finland to advance to the gold medal game against Canada.
In that semi-final game a woman from Plymouth, MN, Dani Cameranesi scored two goals, another woman from Warroad, MN scored one and two other players scored. In other words, a woman from Plymouth, MN was instrumental in ensuring the US will win a gold or silver medal at the Olympics.
I realize that there are many factors that come into play as to why some sports are more popular and some athletes are more newsworthy. But looking through local news media, gender appears to play a big role in how athletes are treated, especially against the obvious difference in stakes in the reported sports stories.